Monday, July 5, 2010

Forever Chloé

Here is a peak at Chloé, Fall/Winter 2010–2011.

Good morning, friends! I must say, this morning my heart literally raced when I discovered the remainder of their new (and gorgeous, I might add) ad campaign, as well as their complete accessories catalogue, just out for the upcoming season. To me, Chloé is all about the hardware, unique details and exquisite materials. Let me begin with the ads... a warm, windblown feel, and classic, Chloé elegance in such an alluring scenery—complete with fine beige/nude–toned pieces, that are nothing short of perfection. And aren't those pants in the third photo amazing, as well as her hairstyle—so very Jane Birkin! As for the new handbags, I would love everything in the third from the bottom photo, pretty please... the colors, the ruffling detail around the zipper, the crisp, bow–topped wallet, oh my! —though so many are just are pretty and desirable. Do you have a favorite?

Also, it seems there is even more excitement: to discover their brand new fragrance: Love, Chloé, please click here... apparently, it is a "celebration of radiant, generous, spontaneous femininity", and will progressively be unveiled on this Summer. There is much more on their site, so take a few moments to watch the video and click through... hope you're having a great day!

( ad campaign: Racquel Zimmerman, by: Inez Van Lamsweerd and Vinoodh Matadin // remainder of images: Chloé.com )


  1. Chloe is seriously one of the brands that I am obsessed about. I love the Parisian feel of their line and their bags are always to die for. Love all the bags you posted!!

    xo jo alittlereverie

  2. Lineas muy sencillas, adoro sus bolsos!!bsss

  3. Sarah,
    I love the new collection, the colors and specially the new bags (#6 left wow!!! an #7 ).
    Have a very good evening,

  4. i agree love - i'll be forever a Chloe girl! - def hands down my fave eva'!

    *kiss kiss*
    ~Tiptoe Butterfly~

  5. The last photo........definately. especially the wallet. XO

  6. I'm a bit enamoured with everything chloé is peddling for fall/winter, but the bags are really calling my name! jxx

  7. Ooo no wonder you were excited....too gorgeous my dear!

  8. Chole handbag designs are classic, so timeless and ever elegant. Have a lovely weekend! xx

  9. I do love how it is clean, classic and beautiful all at the same time. I'm anxious to find out exactly what the scent is like - sounds lovely. I hope your week has been going well. Thanks for sharing these images.

  10. The Simply Luxurious Life -- me too! I hope it's lovely :)


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